{"id":49729,"date":"2013-04-25T20:50:02","date_gmt":"2013-04-25T20:50:02","guid":{"rendered":"https:\/\/webolutionsmarketingagency.com\/denver-social-media-marketing-group-links-search-engine-optimization-seo-to-strategy-plans\/"},"modified":"2024-04-16T22:05:18","modified_gmt":"2024-04-16T22:05:18","slug":"denver-social-media-marketing-group-links-search-engine-optimization-seo-to-strategy-plans","status":"publish","type":"post","link":"https:\/\/webolutionsmarketingagency.com\/denver-social-media-marketing-group-links-search-engine-optimization-seo-to-strategy-plans\/","title":{"rendered":"Denver Social Media Marketing Group Links Search Engine Optimization (SEO) to Strategy Plans"},"content":{"rendered":"<p>In April, 2013,<a href=\"https:\/\/webolutionsmarketingagency.com\"> Denver\u2019s premier social media for business group focused its presentation on SEO<\/a>, the fourth chapter in their social media marketing plans. Webolutions\u00ae Director of New Media Strategies, Mike Hanbery, led the presentation. The material and discussion comprised Chapter Four of the custom Social Media Strategy Plans group members are developing.<\/p>\n<p>The group meets on the third Friday of each month at at the South Metro Denver Chamber (@bestchamber). While irreplaceable benefits of attending in person include business networking and the handout for the plan, live and archived updates are available on Twitter! Just follow the Hashtag #SMGDenver. You can even tweet in questions by using that Hashtag!<\/p>\n<p><iframe src=\"https:\/\/www.youtube.com\/embed\/poY1_HsxqGI\" width=\"640\" height=\"360\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><em>Video courtesy of <\/em><em>Conversation Starters Public Relations <\/em><\/p>\n<p>Here, by way of Twitter, are some highlights from the presentation about SEO and social media:<\/p>\n<p><strong>20% of links pointing to your website should be relevant industry links. Earned links rule &#8211; content is king to drive links. &#8211; <\/strong><strong>@AWildGreenYonder<\/strong><br \/>\nSEO experts generally recommend that a website\u2019s inbound link profile include at least one fifth of links from websites that are content-relevant. Google\u2019s algorithm updates over the past 11 months have elevated the importance of content marketing and diminished rote link acquisition <a href=\"https:\/\/webolutionsmarketingagency.com\/digital-marketing-services\/seo-company\/\">tactics for SEO<\/a>. The \u201canswer?\u201d Create great content and get it shared. Create and execute a content marketing plan that uses social media as a principal publishing and engagement tool.<\/p>\n<p><strong>&#8220;I don&#8217;t care what other people say about you, I care about what you say about yourself&#8221; &#8211; <\/strong><strong>@thedigitalgypsy <\/strong><br \/>\nForeshadowing July\u2019s topic, <em>Chapter Seven: Generating &amp; Responding to Comments on Social Media<\/em>, the group discussed local search marketing and online review sites as part of the convergence of social media and SEO. Establishing a consistent brand message and proliferating it through social media marketing pre-empts and counteracts \u201cblack hat\u201d tactics by competitors, which can include negative comments about a business with no basis in reality.<\/p>\n<p><strong>\u201cAre all links created equal?&#8221; Short answer: no. &#8211; <\/strong><strong>@DebDrive <\/strong><br \/>\nGoogle and other search engines score website domains. Some are stronger and more authoritative than others. One link from 100 different domains are stronger than 100 links from one domain, regardless of that domain\u2019s strength.<\/p>\n<p>Everyone is welcome at <em>Social Marketing for Business \u2013 Join the Conversation!<\/em> Attendees enjoy breakfast fare from My Favorite Muffin\u00a0 and Peet\u2019s Coffee Southglenn. There is no cost to attend.<\/p>\n<p>Please join us at our upcoming events:<\/p>\n<ul class=\"post-list\">\n<li>Friday, May 17, 2013, 7:30 &#8211; 9:00 AM: Chapter Five: Advertising on Social Media Networks<\/li>\n<li>Friday, June 21, 2013, 7:30 &#8211; 9:00 AM: Chapter Six: Using Video in Social Media Marketing<\/li>\n<li>Friday, July 19, 2013, 7:30 &#8211; 9:00 AM: Chapter Seven: Generating &amp; Responding to Comments on Social Media<\/li>\n<\/ul>\n<p><strong>Who Should Attend:<\/strong> Executives and Business Owners interested in improving their social media marketing acumen and Return On Investment (ROI) from social media marketing<\/p>\n<p><strong>Where:<\/strong> South Metro Denver Chamber, 2154 E. Commons Ave., Suite 342, Centennial, CO, 80122, in the Streets at SouthGlenn.<\/p>\n<p><em>Join the Denver Social Media Marketing group conversation on <\/em><em>Twitter<\/em><em> and <\/em><em>Facebook<\/em><em>!<\/em><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In April, 2013, Denver\u2019s premier social media for business group focused its presentation on SEO, the fourth chapter in their social media marketing plans. Webolutions\u00ae Director of New Media Strategies, Mike Hanbery, led the presentation. The material and discussion comprised Chapter Four of the custom Social Media Strategy Plans group members are developing. The group\u2026<\/p>\n","protected":false},"author":6,"featured_media":49730,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[708,1352,707],"tags":[951,952,953,885],"class_list":["post-49729","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-online-marketing","category-seo","category-social-marketing","tag-denver-social-media","tag-denver-social-media-for-business-group","tag-denver-social-media-marketing","tag-denver-social-media-meetup"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Linking Search Engine Optimization (SEO) to Strategy Plans<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/webolutionsmarketingagency.com\/denver-social-media-marketing-group-links-search-engine-optimization-seo-to-strategy-plans\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Linking Search Engine Optimization (SEO) to Strategy Plans\" \/>\n<meta property=\"og:description\" content=\"In April, 2013, Denver\u2019s premier social media for business group focused its presentation on SEO, the fourth chapter in their social media marketing plans. 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